The faultOne paragraph trying to describe every practice area
The correctionA firm's services get split into a dedicated page per practice area, written from what the firm actually does, each one able to rank and read on its own.
Websites for accounting & professional services firms
A website for firms with partners, not sole practitioners chasing search traffic.
FirmWebStudio builds and manages websites for accounting and professional services firms: one page for every practice area, one for every partner, live in 7 days, from $137 a month.
- Live in
- 7 days
- PageSpeed
- 90+
- Revisions a month
- 5
- Build fee
- $797
The practice grid
Managed after launch
- Practice area pagesOne per service line
- Partner bio pagesOne per partner
- Office pagesOne per location
- Engagement inquiry formRouted by engagement type
Build fee invoiced only after the site is live and approved.
The practice grid
Your practice groups, mapped onto the site before we build a single page
A firm's website should mirror the way the firm is actually organized. Before onboarding starts, every practice area the firm lists gets mapped onto its own page, its own partner attribution, and its own inquiry route, the way this grid maps a representative set below.
| Practice area | Dedicated page | Partner shown | Client resource | Inquiry routing |
|---|---|---|---|---|
| 01Tax planning and preparation | ||||
| 02Audit and assurance | ||||
| 03Advisory and consulting | ||||
| 04Bookkeeping and controller services | ||||
| 05Forensic and litigation support | ||||
| 06Wealth and financial advisory |
Every row above becomes a real page with its own title, description and inquiry route.See what each page carries
7 daysTo launch on Practice
90+PageSpeed, guaranteed
5Revisions included every month
$797Build fee, invoiced after launch
Honestly, the redesign was nice, but the inquiry form is what changed our day-to-day. The form gathers business structure, advisory topic and reporting deadline at the start, exactly the details our follow-up messages always requested. We answer properly on the first reply far more often than we used to.
Inquiry form and response workflow for advisory consultations
Practice types
Built for these practices
01
CPA firms
A website for a CPA firm that reads as senior, not generic
See the build 02Tax advisory firms
A website for a tax advisory firm built around planning, not just filing season
See the build 03Bookkeeping and controller firms
A website for a bookkeeping or outsourced controller firm that sells the ongoing relationship
See the build 04Audit and assurance firms
A website for an audit and assurance firm built for referral partners, not just clients
See the build 05Forensic and litigation support firms
A website for a forensic accounting or litigation support practice that reads as expert, not generalist
See the build 06Wealth and financial advisory firms
A website for a wealth or financial advisory firm adjacent to the accounting practice
See the build 07Nonprofit and association accounting firms
A website for a firm serving nonprofits and associations, built around their reporting needs
See the build 08Multi-partner professional service firms
A website for a multi-partner professional services firm with several practice areas
See the build 09Outsourced CFO and controller firms
A website for an outsourced CFO or controller firm that sells the ongoing seat, not a project
See the buildFive recurring faults
What usually goes wrong on a firm's current site
None of these are unusual. They are the five most common reasons a firm's website fails to earn the referrals the firm's reputation should already be bringing in.
01
Every practice area is squeezed into one paragraph
A prospective client cannot tell if the firm handles their specific need, and neither can a search engine, so both move on.
02
Partner bios are an afterthought
The bio page is often the last thing someone reads before calling, and a thin one-line bio reads as a firm that has not updated its site in years.
03
A partner leaves and the site still lists them
Nobody at the firm has the login or the time to fix it, so an outdated fact sits on the homepage until the next full redesign.
04
Inquiries land with no context
A generic contact form gives the partner who picks it up nothing to go on, so the first reply is a guess rather than a specific answer.
05
The site is slow on the phone a referral is holding
A referral clicking through from an email will not wait for a page to load, and a slow site loses that referral before it finishes reading a single bio.
The cost of doing nothing
What does an outdated firm website actually cost?
It rarely shows up as a line item, which is why it is easy to leave alone. It shows up as referrals that went quiet, ad spend that bought nothing and partner hours spent explaining what the site should have. Put your own numbers against each entry below.
Referrals that never become calls
A banker, attorney or existing client recommends the firm. The person looks it up, finds a thin page about a service they did not ask about, and never phones. Nobody at the firm ever learns the referral happened.
Paid clicks that leave before the page loads
Every click from an ad or a directory listing is already paid for. A slow or generic landing page wastes it, and a weak landing page experience can push the price of every future click up as well.
Partner time spent answering the same questions
What do you charge for a business return? Do you work with nonprofits? Which software do you support? If the site does not answer them, a partner or senior manager does, one email at a time, in the busiest weeks of the year.
Offices that do not exist online
A second or third office with no page of its own does not appear for searches in its own city, so the firm competes there with one arm behind its back.
Candidates who judge the firm by its site
Experienced staff and recent graduates look the firm up before they apply. An outdated site with departed partners still listed tells them more about the firm than the job post does.
Facts that are no longer true
A service the firm stopped offering, an old address, a partner who retired. Stale facts on a professional firm's site undermine the precision the firm is actually selling.
Every entry above is fixable in the first build. See the pages, the inquiry form and the speed a replacement site would have for your firm.
See the fix for your firmFault and correction
What we solve
The faultThin, outdated partner bios
The correctionA consistent bio page for every partner, built for credibility, updated the moment a title, focus area or credential changes.
The faultA site frozen at launch
The correctionWeekly updates included in every plan, so a new partner, a new service or an office change is a revision, not a wait for the next redesign.
The faultInquiries with no context
The correctionAn inquiry form that asks the type of engagement before it ever reaches an inbox, so the first reply already has something to work with.
Tax planningAudit and assuranceAdvisoryBookkeepingForensic accounting
Wealth advisoryNonprofit accountingMulti-office firmsOutsourced CFOLitigation support
The proof
Before and after
The same six things, on most firm sites we take over, and on the ones we build.
- 01Practice areas
As we find it:Listed in one sentence on the homepage, with no page behind any of them.
As we build it:Each practice area has its own page, written from what the firm actually does.
- 02Partner bios
As we find it:A single paragraph on a shared "our team" page.
As we build it:A consistent, credibility-first page for every partner and senior staff member.
- 03Office locations
As we find it:Every address listed together in a footer block.
As we build it:A dedicated page per office, built for searches run in that city.
- 04Updates
As we find it:The site has not changed since it launched, years ago.
As we build it:Weekly updates keep partners, services and hours current, as revisions.
- 05Inquiries
As we find it:A generic contact form gives no context to whoever answers it.
As we build it:A form that asks the engagement type, so the first reply already has direction.
- 06Speed
As we find it:The site takes several seconds to open on a phone.
As we build it:90+ PageSpeed guaranteed, checked at launch and every week after.
The site should read the way the firm already sounds in the room, not the way a template sounds.
More referrals convert into calls
A referral who lands on a page built for exactly the service they were told about is more likely to reach out than one dropped on a generic homepage.
Every office can be found on its own
A multi-office firm stops relying on its best-known location to carry the others; each office competes for its own city's searches.
The site stays current without a project
A partner change, a new service or an updated set of hours is a revision completed in days, not a wait for the next full redesign.
One monthly fee
What is included
A page for every practice area and office
Built from the firm's actual structure, not a generic template with the firm's name dropped in.
The engagement inquiry form
Asks the engagement type before it ever reaches an inbox.
One domain, free
Registered in the firm's name for as long as the plan runs.
Cloudflare hosting
SSL, CDN, DDoS protection, unmetered bandwidth, nothing itemised.
CRM-connected inquiries
By direct API, Zapier or Make, the day they are submitted.
Weekly management
Updates, security and uptime, handled without a login.
90+ PageSpeed
Custom-coded pages, guaranteed and checked every week.
What is in each plan
Every feature, and the plan that adds it
The site itself, search visibility and management come on every plan. Partnership adds the AI Engine. Multi-Partner adds the Content Engine. Nothing below is an add-on invoiced later.
Practice On every plan, from $137 a month
Custom-coded pages served from the edge, 90+ PageSpeed guaranteed on every plan.
- The problem it removes
- A slow page loses the referral, and the paid click, before a single bio is read.
- What you do
- Nothing. Speed is checked at launch and with every weekly update.
Tax, audit, advisory, bookkeeping: each service line gets its own page built to be found and read.
- The problem it removes
- "Tax, Audit, Advisory" in one sentence cannot be found or explained properly.
- What you do
- Tell us the practice areas in onboarding. We write the pages; you approve them.
Structured bios that read as senior: background, focus areas, credentials as stated by the firm.
- The problem it removes
- Thin one-line bios are the last thing a prospect reads before deciding not to call.
- What you do
- Send each partner's background, focus areas and headshot. We never invent a credential.
Multi-office firms get a page per location, built for the searches run in that city.
- The problem it removes
- Second and third offices never appear for searches in their own cities.
- What you do
- List the offices and who is based where. New offices are a revision.
A short form that asks what type of engagement a prospective client needs, then routes it into the CRM.
- The problem it removes
- Inquiries land in a shared inbox with no context on what the person needs.
- What you do
- Tell us where inquiries should land: CRM, pipeline or inbox.
Partner changes, new services, updated hours: handled every week, not left for the next redesign.
- The problem it removes
- Small changes wait months because nobody has the login or the time.
- What you do
- Request changes in the client portal. Nothing to log in to.
Practice-relevant articles written and published every week, without the firm writing a word.
- The problem it removes
- A site that never publishes gives search engines no reason to come back.
- What you do
- Optionally review drafts. Request topics whenever you like.
Cloudflare hosting with SSL, CDN, DDoS protection and unmetered bandwidth, nothing itemised.
- The problem it removes
- Hosting bills, SSL renewals and plugin updates nobody at the firm owns.
- What you do
- Nothing. Hosting, SSL, security and uptime are ours to run.
Technical and on-page SEO, answer-first content, structured data and AI-readable files on every plan.
- The problem it removes
- A firm that is well known in the room is invisible to the person searching, asking a voice assistant or asking an AI tool.
- What you do
- Nothing beyond approving pages and articles. The foundations ship with every plan.
The policy pages a US firm website needs, with cookie consent that actually blocks tracking until a visitor agrees.
- The problem it removes
- Copied policy text, a cookie banner that blocks nothing and inaccessible forms are exposures most firm sites carry unnoticed.
- What you do
- Review the pages with your own counsel. We draft, publish and keep them in step with the site.
What is worth keeping is moved across, and every old URL is redirected so earned rankings are not thrown away.
- The problem it removes
- A new site that breaks old links loses the search value and referral links the firm spent years earning.
- What you do
- Give us access to the current site or its address. We map and redirect.
One domain included and registered to the firm, transferred free if the firm ever leaves. No fixed contract term.
- The problem it removes
- Firms discover their domain is registered to a former vendor or employee at the worst possible moment.
- What you do
- Nothing, or tell us about the domain you already have.
5 revisions a month included, each completed within 2 to 5 working days, requested from one portal.
- The problem it removes
- Change requests lost in email threads, and every small edit turning into a quote.
- What you do
- Describe the change in the portal and attach anything needed.
Partnership Added on Partnership, $297 a month plus AI usage at cost
An AI receptionist and site chat that handle routine questions when the office is closed.
- The problem it removes
- Prospects research firms at night and move on when nobody answers.
- What you do
- Approve the answers it is allowed to give. It routes the rest to a person.
Answers the phone when the team is with clients or the office is closed, with a call-analysis PDF after each answered call.
- The problem it removes
- Calls during client meetings, filing crunches and evenings go to voicemail, and many callers never leave one.
- What you do
- Approve what it may say about the firm. Read the call summaries it sends.
One assistant answers routine questions on the website chat, by text message, on Facebook Messenger and in Instagram DMs.
- The problem it removes
- A prospect who messages at night and hears nothing until morning has usually contacted another firm by then.
- What you do
- Nothing day to day. Conversations that need a person are handed to the firm with the context attached.
The carrier registration US business texting requires, filed on the firm's behalf so SMS works from day one.
- The problem it removes
- Unregistered business texts get filtered or blocked by US carriers, and the paperwork is easy to get wrong.
- What you do
- Confirm the firm's legal details once. We file and follow up.
Multi-Partner Added on Multi-Partner, $747 a month
3 researched articles a week, 3 social image posts a week, 2 reels, and a managed Google Business Profile.
- The problem it removes
- No partner has time to post, so social pages and the Google profile go stale.
- What you do
- Approve content if you want to. We write, design and publish.
3 designed image posts and 2 short reels a week, written from the firm's practice areas.
- The problem it removes
- Social pages that have not posted in months read as a firm that is not paying attention.
- What you do
- Approve the calendar if you want to. We write, design and publish.
The firm's Google profile kept accurate and active every week.
- The problem it removes
- Wrong hours, an old photo or a missing office on Google costs calls before anyone reaches the website.
- What you do
- Grant manager access once. We keep it current.
Two jobs, both built in
Fast on day one. Findable over the months after.
A firm site earns referrals two ways: by opening instantly for the person who already has a link, and by being findable for the person who does not yet know the firm's name. Both are built in, not bolted on after launch.
Can a faster site lower what the firm pays for ads?
It can help. If the firm runs Google Ads, landing page experience is one of the three parts of Quality Score, next to expected clickthrough rate and ad relevance (Google Ads Help). A fast, relevant practice page can lower the cost of each click, and more of the paid clicks the firm already buys stay long enough to read and inquire instead of leaving before the page appears. We guarantee the speed; we never promise a particular cost per click.
How the pages are built90+Google PageSpeed, guaranteed on every plan, checked weekly.
3 to 5 monthsTypical window for search visibility to build, once practice area pages and articles are live.
SEO, AEO, GEO and schema
How does the site get found, quoted and cited?
Search has split into three places a prospect looks: the results page, the answer box, and an AI assistant. The site is built for all three from the first page, on every plan, with nothing sold as an add-on.
Found in normal search results
Technical and on-page SEO, done by default: one page per practice area and per office, a unique title and description on every page, clean URLs, fast pages, internal links, a sitemap and a robots file.
- Office and service-area pages for the cities the firm actually serves
- Researched articles that answer what prospects search
- Search visibility typically builds over 3 to 5 months
Pulled into snippets and voice answers
Answer engine optimisation: every section opens with a direct answer under a question-shaped heading, and the pages prospects read before calling carry FAQ blocks written in the words people actually use.
- Answer-first paragraphs
- FAQ blocks with matching FAQ markup
- Comparison tables and plain definitions
Understood and cited by AI assistants
Generative engine optimisation for ChatGPT, Claude, Perplexity and Google AI Overviews: an llms.txt file, the same firm details everywhere, and plain, attributable facts an assistant can quote.
- llms.txt and a full-content version
- Consistent names, offices and practice areas
- No marketing fog around the facts
Structured data search engines can read
JSON-LD on every page, matched to what the page is: the firm as an organization, each practice area as a service, FAQ blocks, breadcrumbs, partner bios and articles.
- Organization and Service markup
- FAQPage and BreadcrumbList
- Review markup only for real, permitted reviews
No one can honestly guarantee a ranking position or an appearance in an AI answer. What is guaranteed is the foundation: the page architecture, 90+ PageSpeed, the markup and the publishing schedule.How it is built
The engagement
How it works
Move through the steps sideways
01
First monthly invoice
This starts the plan. The one-time build fee is not charged at this point, and nothing is billed for the build until the site is live.
Day 0
02
Onboarding call
One call to walk through practice areas, partners, offices and brand, and fill any gaps left in the onboarding form.
About 30 minutes
03
We build
The site is built to the practice grid agreed in onboarding, live in 7, 10 or 15 days depending on plan.
7 to 15 days
04
Build fee after launch
The one-time build fee is invoiced only once the firm has reviewed and approved the live site. From there, weekly updates run inside the monthly fee.
$797, after approval
Six months after launch
What does an ordinary week look like once it is running?
Quieter than now. The site answers the questions partners used to answer by email, inquiries arrive with context, and changes happen without anyone at the firm opening a website editor.
- Monday
A referral from a bank relationship manager lands on the business advisory page, reads the partner bio, and books a first call through the inquiry form. The form already says it is an S corporation looking for year-round planning.
- Tuesday
The firm administrator asks for the new senior manager's bio to go live. It is one portal request, done within 2 to 5 working days.
- Wednesday
Two researched articles have gone out this week, written for the questions prospects in your practice areas search. Nobody at the firm wrote them.
- Thursday
At 9:40 at night a prospect asks the site chat whether the firm handles nonprofit audits. On Partnership and above it answers from the firm's own pages and passes the lead to a person by morning.
- Friday
The second office's page is starting to appear for searches in its own city, and the Google profile, on Multi-Partner, shows this week's post and the correct holiday hours.
An illustration of how the plan runs, not a promise of specific inquiries or rankings.
The value case
How many new clients does the site need to pay for itself?
Usually fewer than one a year. Take the first-year cost of the plan, divide it by what one new recurring client is worth to your firm in a year, and that is the number of extra engagements the site has to win. Your firm knows its own average fee; we do not guess it.
- Step 1. Pick the plan's first-year cost from the table.
- Step 2. Divide it by the annual value of one typical new client: a business return plus quarterly planning, a monthly bookkeeping engagement, an annual audit.
- Step 3. If the answer is below one, a single engagement the old site would have lost covers the year, before counting partner time saved and ad clicks no longer wasted.
| Plan | Monthly | First year, build fee included |
|---|---|---|
| Practice | $137 | $2,441 |
| Partnership | $297 + AI usage | $4,361 + AI usage |
| Multi-Partner | $747 | $9,761 |
Twelve monthly fees plus the $797 one-time build fee, which is invoiced only after launch and approval. The build fee is currently waived on new builds until December 31, 2026, which lowers each first-year figure by $797. AI usage on Partnership is billed at cost with no markup.
Premium, and stated plainly
Three plans, one build fee structure
Practice
The website, fully managed
$137/ month
Plus $797 build fee, invoiced after launch. Live in 7 days.
- 2 researched articles a week
Partnership
Everything, plus the AI Engine
$297/ month + usage
Plus $797 build fee, invoiced after launch. Live in 10 days.
- 2 researched articles a week
- The AI Engine
Multi-Partner
Everything, plus the Content Engine
$747/ month
Plus $797 build fee, invoiced after launch. Live in 15 days.
- 3 researched articles a week
- The AI Engine
- The Content Engine
Risk, reversed
What do we promise, and on what terms?
Seven commitments a firm can hold us to, each with its condition written beside it rather than in a footnote.
No build fee until you approve the live site
The $797 one-time build fee is not charged at sign-up. It is invoiced only after the site is live and the firm has confirmed it is satisfied with it.
Cancel before the build starts and no build fee is charged. Cancel mid-build and only the work completed may be invoiced.
90+ PageSpeed, guaranteed
Every page we build and host is guaranteed at 90+ Google PageSpeed on mobile and desktop. If a page falls below it because of our work, we fix it at no charge.
Excludes changes made by the firm or third parties. The remedy is the fix, not a refund.
Local search visibility, or we keep working
We guarantee the site starts ranking for local searches in the firm's area within 3 to 5 months of launch. If it has not, we continue the search work at no additional charge until it does.
Covers the firm's own area and services only. The remedy is the continued work, not a refund.
No fixed contract term
Cancel by email with the notice period in the terms and the site runs to the end of the paid month. No exit fee, no minimum term, and an export of the firm's content and articles within 14 days.
Notice must reach us at least 2 business days before the next invoice date.
The domain is the firm's
The included domain is registered in the firm's name and transferred at no charge if the firm leaves.
The firm tells us where to send it.
Revisions without hourly billing
5 revisions a month are included, each completed within 2 to 5 working days. Beyond that, each is a flat $20.
Unused revisions do not roll over.
Nothing invented about the firm
No credential, license, year count, client number or review is ever published unless the firm supplied it.
Applies to every page, article and bio.
In their words
What do firms say once the site is running?
Partners, managers and coordinators at advisory and consulting practices, in their own words, on what changed after launch.
Honestly, the redesign was nice, but the inquiry form is what changed our day-to-day. The form gathers business structure, advisory topic and reporting deadline at the start, exactly the details our follow-up messages always requested. We answer properly on the first reply far more often than we used to.
My first check was simple: open the advisory consultations page on a phone and try to get in touch. Everything a visitor needs is up top, and the inquiry button stands out properly. It is far more practical than the old page when we share it with a caller.
We handed over a folder of our real advisory consultations replies and let them work from that. They identified which questions belonged on the site and we checked every answer before launch. I now share a link instead of digging through the outbox.
Before this, sending our advisory consultations form felt like posting a letter into the dark. Submitters now see exactly what we will do with their request and when to expect us. A modest change with an outsized effect on our mornings.
What I value about the advisory consultations guide is its restraint. It explains what the first conversation needs, and deliberately asks for nothing sensitive online. First conversations are shorter and better because of it.
The time we spent on the advisory consultations wording was time well spent. The page describes the process faithfully and leaves the judgment calls to a conversation with our team. Customers arrive with realistic expectations, which changes the whole tone of the first call.
The question 'who is answering this one?' used to hang over every advisory consultations inquiry. Requests are assigned automatically, with a backup for when the owner is away. It removed a daily friction we had simply learned to live with.
We knew the advisory consultations document was a problem; we had just never prioritized fixing it. Each section has its own link, so answering a question no longer means attaching the whole file. The print-friendly version remains, but it is no longer the only option.
The review of our advisory consultations pages was uncomfortable reading, in a useful way. Consolidation came with a checklist, so a change in one place is checked everywhere it matters. Updates stopped being a treasure hunt.
Splitting new advisory consultations inquiries from follow-ups sounded minor and was not. New business and existing conversations now arrive under different subjects. The morning triage is minutes rather than an hour.
The advisory consultations page used to describe everything and route nothing. Inquiries arrive at the right office already labeled, no internal relay required. It removed an irritation on both sides of the phone line.
The brief I gave them was simple: demonstrate, do not proclaim. The page now presents real material with captions that make sense of it. It reads like the honest version of the calls we have every day.
The evening inquiry route for advisory consultations suits how we actually work. Evening visitors leave structured information and an honest response time, nothing more promised. I arrive to a usable list instead of piecing together scraps from three channels.
We approved the new advisory consultations form only after trying hard to break it. Labels stay put, errors explain themselves, and valid answers survive a failed attempt. Staff demonstrating the form to a customer no longer have to apologize for it.
Everyone talks about the new design; I cared more about where the old advisory consultations links would land. Every legacy address was cataloged, mapped and tested before go-live. The relaunch felt safe rather than hopeful.
I could never prove what we had approved for the advisory consultations page, because nothing was written down. The request format is short and explicit, and the preview shows exactly what will change. It is refreshingly boring, which is exactly what a change process should be.
Returning advisory consultations contacts had to pretend to be strangers on the old site. The two message types arrive under different subjects, so the sorting is done for us. We answer the question now instead of playing archivist first.
Our content meetings about advisory consultations used to run on anecdote. Submissions carry their originating page, so content and inquiries can finally be compared. It gives us a better question to ask of every page.
The scenario I cared about was the one nobody demos: the advisory consultations form going down. The answer became a published fallback plus a delivery check we can run ourselves. We now know the fallback exists before the day we need it.
What impressed me most was not the advisory consultations pages but the handover that came with them. It covers who to contact, how to request a change and what to check after publication. A colleague followed it without a single phone call, which is the real test.
Case studies
What we built, and what it changed
Market entry consultancy
Repairing the opening step of advisory consultations
Our replies to advisory consultations start with answers instead of questions. That is the whole improvement, and it is not a small one.
Patrick Kettering, Client onboarding lead
Read the case studyAdvisory consultations within easy reach on a phone
With advisory consultations, phone visitors complete the journey the site always intended.
Read the case studyThree doors instead of one for advisory consultations
With advisory consultations, messages arrive pre-sorted by the person best placed to sort them: the sender.
Read the case studyCompliance pages included
Which policy pages come with the site?
All of these, drafted, published and kept in step with what the site actually does. They help a firm meet common expectations for a US professional services website. They are not legal advice, and firms with state board advertising rules or other specific obligations should have their own counsel review them.
Privacy policy
Written for what the firm's site actually collects, with state privacy laws such as the California Consumer Privacy Act (CCPA) in mind.
Cookie policy and real consent
A consent banner that genuinely holds back analytics and marketing scripts until a visitor agrees, not a banner that blocks nothing.
Terms of use
The terms for using the firm's website, kept separate from the firm's own engagement letters.
Accessibility statement
A site built with the Americans with Disabilities Act (ADA) and WCAG 2.2 AA in mind: readable contrast, keyboard access, labelled forms, alt text, and a way to report a problem.
Professional disclaimer
A plain statement that articles and pages are general information, not accounting, tax or financial advice, and that contacting the firm does not create an engagement.
SMS consent wording
On the plans with the AI Engine, forms that collect a mobile number carry consent wording written with the Telephone Consumer Protection Act (TCPA) and carrier A2P 10DLC rules in mind.
No sensitive data in forms
Inquiry forms tell visitors not to send tax documents, account numbers or Social Security numbers, which belong in the firm's own secure portal.
Where we work
Do you work with firms in our state?
Yes, anywhere in the United States. The whole engagement runs remotely: one onboarding call, a live build you review on screen, and a client portal for everything after. Firms in Texas, New York, California, Illinois and Florida work with us exactly the way a firm in a smaller market does.
- Texas
- California
- New York
- Florida
- Illinois
- Georgia
- North Carolina
- Ohio
- Pennsylvania
- Arizona
What changes by state is on your site, not ours: office pages written for the cities your partners actually serve, state-specific practice pages where your work depends on state rules (state tax, nonprofit registrations, local audit requirements), and a managed Google Business Profile on the top plan. We never create thin pages that swap one city name for another.
Book a walk-through in your time zone
A live walk-through
See the practice grid built for your firm.
On your screen, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch.
Book a demoBefore you sign up
Frequently asked
The questions partners and firm administrators ask most before signing up, answered in full. The complete list, including the AI Engine, articles and migration, is on the FAQ page.
The full list, grouped by topic01What exactly do we get for the monthly fee?
A custom-coded website built for the firm's practice areas, partners and offices, managed by us for as long as the plan is active. That includes hosting, a domain, weekly updates, the revisions included in the plan, and researched articles published on a fixed schedule. Nothing is itemised separately; the monthly figure is the whole running cost of the site.
02How long until the site is live?
7 days on Practice, 10 on Partnership while the AI Engine is trained on the firm's own content, and 15 on Multi-Partner with the Content Engine set up alongside it. The clock starts at the onboarding call, not at purchase, so the sooner the onboarding form is in, the sooner the site is live.
03Is this an accounting service or a website service?
A website service only. We build and manage the firm's website; we are not a CPA firm, accounting firm, or provider of accounting, tax, audit or assurance services, and nothing on the site or written by us is professional advice. The firm's practice stays entirely with the firm.
04What happens right after we sign up?
The onboarding form is filled in and submitted. It asks for the firm's practice areas, partners, offices, brand and where inquiries should land, and takes about 15 minutes. If something is missing, submit anyway: the rest can follow by email or as a ticket in the client portal, and it will not hold up the build. One onboarding call then fills any gaps and confirms the launch date.
05What counts as a revision?
Any change request submitted through the client portal, with no limit on how much goes into one. A new partner bio, an updated practice area description, a new office page, a colour change: each is one revision. So is something larger. "Add pages for two new partners, here is their information" is one revision, not two. 5 are included every month.
06Will a faster website make our Google Ads cheaper?
It can help. Landing page experience is one of the three parts of Google Ads Quality Score, and a faster, more relevant page can lower the cost of each click and keeps more of the paid visitors who would otherwise leave before the page loads. We guarantee 90+ PageSpeed; we do not promise a specific cost per click, because bids, competition and the ads themselves matter too.
07What is the difference between SEO, AEO and GEO?
SEO gets the firm's pages ranked in normal search results, through technical foundations, one page per practice area and one page per office. AEO (answer engine optimisation) structures content as direct answers and FAQ blocks so it can be pulled into featured snippets and voice answers. GEO (generative engine optimisation) makes the site easy for AI assistants such as ChatGPT, Claude, Perplexity and Google AI Overviews to understand and cite, through an llms.txt file, consistent firm details and structured data. All three ship on every plan.
08Which policy and compliance pages come with the site?
A privacy policy, terms of use, a cookie policy with a consent banner that genuinely blocks analytics and marketing scripts until a visitor agrees, an accessibility statement, and a disclaimer that website content is general information rather than professional advice. Pages are built with the ADA and WCAG 2.2 AA in mind. These help a firm meet common expectations; they are not legal advice, and firms with specific state board or regulatory obligations should have counsel review the wording.
09What do we pay and when?
The monthly fee for the chosen plan is paid up front: $137, $297 plus AI usage, or $747 a month. The $797 one-time build fee is invoiced only after the site is live and the firm has approved it. Domain and hosting are already inside the monthly figure.
10How do we cancel, and how much notice is required?
Email us to cancel. The message must reach us at least 2 business days before the next invoice date, during business hours, 9:00 to 17:00 Central Time, Monday to Friday. A message sent outside those hours counts from the start of the next business day, so a weekend email does not give 2 business days of notice for an invoice due Monday or Tuesday. With valid notice, no further invoice is raised and the site runs to the end of the paid month. With late notice, the next invoice is charged as normal and cancellation takes effect at the end of that month.
Ready to see it built for your firm?
Book a demo, or email us directly. A person replies within one working day. Plans from $137 a month, with the build fee invoiced only after launch.