Managed websites for accounting and professional services firmsManaged websites for accounting firms

Multi-partner professional service firms

A website for a multi-partner professional services firm with several practice areas

A multi-partner professional services firm, whether in accounting, consulting or an adjacent discipline, needs a site whose architecture mirrors the firm's actual practice group structure rather than flattening it into one homepage.

Four recurring faults

What usually goes wrong for multi-partner professional service firms

01The firm's practice groups exist internally but nowhere on the public site, so referrals default to whichever partner they already know.
02Adding a new practice group as the firm grows means rebuilding the whole site rather than adding a page.
03Cross-practice engagements, where a client needs two service lines at once, have no page describing how that actually works.
04The site cannot keep up with partner moves, promotions and new hires without a full redesign each time.

The architecture

The pages your site will carry

  1. 01Home
  2. 02About the firm
  3. 03Practice groups overview
  4. 04One page per practice group
  5. 05Partner directory
  6. 06Cross-practice engagements
  7. 07Careers
  8. 08Contact a practice group
Infographic with Tate the bison mascot: The pages your site will carry. Practice groups overview; One page per practice group; Partner directory; Cross-practice engagements; Careers; Contact a practice group.

Built for this practice type

Practice group routing form

A form that routes an inquiry to the right practice group based on what the visitor selects, rather than a single shared inbox for the whole firm.

In their words

What clients say about the same work

Honestly, the redesign was nice, but the inquiry form is what changed our day-to-day. The form gathers business structure, advisory topic and reporting deadline at the start, exactly the details our follow-up messages always requested. We answer properly on the first reply far more often than we used to.
Jordan BrightwellManaging partner, Business strategy consultancyAkron, Ohio

Inquiry form and response workflow for advisory consultations

My first check was simple: open the advisory consultations page on a phone and try to get in touch. Everything a visitor needs is up top, and the inquiry button stands out properly. It is far more practical than the old page when we share it with a caller.
Jason TalbotAssociate partner, Transformation advisory consultancyManchester, New Hampshire

Mobile navigation and page layout for advisory consultations

Before this, sending our advisory consultations form felt like posting a letter into the dark. Submitters now see exactly what we will do with their request and when to expect us. A modest change with an outsized effect on our mornings.
Marian CornishClient onboarding lead, Market entry consultancyBaton Rouge, Louisiana

Submission acknowledgment and follow-up for advisory consultations

Three ways to run it

Pick the plan that matches the firm

Practice

The website, fully managed

Live in 7 days, plus $797 build fee invoiced after launch.

See Practice

Multi-Partner

Everything, plus the Content Engine

Live in 15 days, plus $797 build fee invoiced after launch.

See Multi-Partner

What every plan carries

Everything a site for multi-partner professional service firms includes

The site itself, search visibility and management come on every plan. Partnership adds the AI Engine. Multi-Partner adds the Content Engine. Nothing below is an add-on invoiced later.

Every feature in depth

Practice On every plan, from $137 a month

Partnership Added on Partnership, $297 a month plus AI usage at cost

Multi-Partner Added on Multi-Partner, $747 a month

Where we work

Do you work with multi-partner professional service firms in our state?

Yes, anywhere in the country, remotely. Many of the firms we build for have offices in more than one state, such as Ohio, Pennsylvania, Georgia and North Carolina. Each office gets its own page, and the structure stays the same from the first office to the fifth.

US tax forms on a clipboard beside a phone calculator, a desk calendar and a magnifying glass
The practice stays with the firm; the website work stays with us.Photo: Leeloo The First on Pexels

Questions from multi-partner professional service firms

01Can the site structure mirror our actual practice groups?

Yes, that is the point of this build. A practice groups overview page plus one dedicated page per group is exactly how a multi-partner firm's site should map onto how the firm is actually organized internally.

02What happens when we add a new practice group?

Adding a practice group page follows the same request-and-revision process as any other change, completed within the plan's turnaround window, rather than requiring the site to be rebuilt.

03Can inquiries route to the specific practice group rather than one shared inbox?

Yes. The routing form sends each inquiry, along with the practice group the visitor selected, into whichever inbox or CRM pipeline that group actually uses.

04Can we show cross-practice engagements, where two groups work together?

Yes. A dedicated page describing how the firm handles matters spanning two practice groups is part of the standard structure, since that is often the higher-value work a multi-partner firm wants to be found for.

05Can we add partners without a redesign?

Yes. A new partner page is a revision, completed within 2 to 5 working days.

06Can different practice groups have different inquiry forms?

Yes. Each group's form can ask the questions that group needs and route to its own pipeline.

07Which plan suits a large multi-partner firm?

It depends on channels rather than size. Practice covers the full site; Partnership adds after-hours AI answering; Multi-Partner adds weekly social content and a managed Google Business Profile.

08Can the firm run campaigns alongside the site?

Yes. Campaign pages from an agency or a platform such as GoHighLevel can sit alongside the site and send inquiries into the same CRM.

See it built for multi-partner firms

A live walk-through, on your screen, of the site you would get.

Book a demo