- Approved reference material
- Explanatory captions
- Clear service narrative
- Contextual contact link
Case study: Multi-partner firms
Showing the working behind advisory consultations
The advisory consultations content read like every other brochure. There was no material to help a visitor understand how the work is really done.
- Client
- Organizational design advisory firm
- Region
- Billings, Montana
- Size
- 15 staff; one locally managed operation
- Timeline
- 25 working days after content approval, including staff review and handover
Before the build
Where the work started
Organizational design advisory firm in Billings, Montana: 15 staff; one locally managed operation.
- 01
The starting point
The advisory consultations content read like every other brochure. There was no material to help a visitor understand how the work is really done.
- 02
The problem
With advisory consultations, the gap between what the site claimed and what it showed made the claims weaker, not stronger.
The build
What we built
The page now centers on partner responsibilities and the engagement process, illustrated with approved material where useful. Each item carries a short caption explaining its relevance, and the page ends by pointing to a discovery meeting with the appropriate adviser.
Where this lives in the offer
Timeline
25 working days after content approval, including staff review and handover
After launch
What changed
When it comes to advisory consultations, the site now argues with evidence the business chose to publish. Visitors form views from substance rather than from adjectives.
In the client's words
The new advisory consultations page gives people something real to evaluate. We are showing the work rather than leaning on polished phrases.
Want the same kind of fix on your own firm's site? Walk through it with us on a live call.
Book a demoQuestions about this engagement
01How long did this engagement take?
25 working days after content approval, including staff review and handover.
02What did the work include?
Approved reference material, Explanatory captions, Clear service narrative, Contextual contact link. The page now centers on partner responsibilities and the engagement process, illustrated with approved material where useful.
03Can a accounting or professional services firm get the same work done?
Yes. Every feature this engagement relied on is included on every plan, from Practice up.
04Why is the client not named?
Clients are identified by type and region only, on purpose. The quote on this page is the client's own, published with their permission, and nothing on the page is invented.
Your firm's version of this fix
A live walk-through of the pages, the inquiry flow and the handover your firm would get, and which plan carries them.